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Why Women Should Handle Financial Planning

May 08, 2019 U.S. News & World Report

In my experience as a woman and a CFP® professional, women are very willing to broach the topic of money with the right person. They are more likely to engage in finance, ask questions about money management and investigate their investment options – especially when the person they are talking to is not condescending and avoids speaking in jargon. By the end of next year, women are projected to control $72 trillion in private wealth.

Without a doubt, financial conversations will occur more frequently as a result. Women's desire for competent and ethical financial planning advice will also increase but finding a financial advisor who will listen to their concerns should be a top priority.

Here's the bottom line: Nearly all women will become the sole financial decision maker in their household at some point in time. To help ensure women can comfortably navigate both short- and long-term financial goals – such as enjoying their retirement years without the fear of outliving their savings – they need to start saving and investing, early and often.

And they need to commit to communicating more openly about money. This can feel like a daunting process, but it's not something women have to do on their own.

Partnering with a CFP® professional is the first step in taking a more active role in financial planning. Engaging with personal finance today will help ensure women have the financial security tomorrow to enjoy each stage of their lives.


U.S. News & World Report
Susan John, CFP®
May 8, 2019

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